What Our Clients Say
Don't just take our word for it — hear from real people who saved thousands with Steer.
Featured Stories

"As a busy professional wanting/needing to buy a new car, I was totally overwhelmed! There are so many models with so many features, including new electronics, luxury features, bells and whistles, so it was hard to know where to start. Plus, I didn't have the time to shop all around! Steer helped me every step of the way. First we talked long and hard as to what I wanted, what my needs were and how the process works. They gave me good homework and when I finally decided on which make and model, he found the exact car I wanted. After their hard negotiations he got it for $15,000 less than the exact one on the dealer's lot in Madison plus a longer warranty! Steer were patient, understanding, extremely knowledgeable, and really cared that I got the right car at the right price! I love my new car and am grateful that I had a professional helping me. Be sure to call Steer when you are ready to buy, you'll be glad you did!"
Kathy Z.
Wisconsin

"I cannot speak more highly of my experience with Steer. I went into the car buying process thinking that I would buy a used import SUV at the basic trim level — still a very nice car — from a dealer within a few miles of my house. Steer found my dream car, at two trim levels higher, in my preferred color for LESS MONEY than the price at which the local dealer was offering the car at the basic trim level. But that wasn't it. Steer also made all the shipping arrangements, something I would have had no idea how to do."
Matt L.
Wisconsin

"Steer was exceptional! They are very knowledgeable and made the whole process so much smoother than it had a right to be. I have purchased cars on my own before, but it was always a headache. Not only is it hard to pin dealers down, but there are just too MANY ways to be taken advantage of. Steer really watched out for me."
Michael D.
Wisconsin

"When I finally decided to replace our old car I was really stressing over the prospect of going through the car buying process. I dreaded the thought of once again spending endless hours in dealer waiting rooms, dealing with pushy car salespeople, and haggling over transaction details without even really being sure I was getting a good deal. Once I decided to work with Steer, it took all of the stress out of the whole experience! They talked me through the decision on what kind of car would be right for me and actually helped me realize that I would be able to get a lot nicer vehicle than I was originally imagining at the price range in which I was looking. They did a ton of legwork in finding several specific cars that looked great to me, and then nailed the dealers down on their best prices for a few of my finalists. In the end I only had to select which car I wanted, and by the time I got to the dealership all of the paperwork was set and I just had to sign on the dotted line! I'm so happy I worked with Steer and will definitely be contacting them when it's time to upgrade my wife's car!"
Andy & Jen
Wisconsin
More Client Experiences
"I was skeptical at first — $99 for someone to help me buy a car? But Steer saved me nearly $3,000 and about 15 hours of my time. I'll never buy a car the old way again."
Tom R.
Janesville, WI
"Greg was incredibly patient and transparent through the whole process. He explained every line of the deal sheet and made sure I wasn't paying for anything I didn't need. Highly recommend Steer to anyone who hates dealership pressure."
Linda P.
Waukesha, WI
"We used Steer for two vehicles — one for me and one for my wife. The process was smooth both times. Having someone in your corner who actually understands the car business is a game-changer."
Mike & Karen S.
Appleton, WI
"Selling my car through Steer was so much easier than trying to deal with dealers on my own. They had multiple dealers bid on my car and I got way more than I expected. The winning dealer handled everything professionally and I got a fair price fast."
Rachel W.
Eau Claire, WI